Behance Served Sites

Served is a collection of sites that showcase category specific content from Behance, the world's leading platform for creative professionals across all industries.

View All Served Sites →

Nike - Mercurial Vapour

Info
Statistics
Created: 07/26/11
Last Edited: 07/26/11
Views: 1177
Appreciations: 34
Comments: 0
Description
As part of the overall Nike Mercurial Vapour campaign, Nike needed a technical product film for broadcast in-store worldwide to communicate in more detail the actual new technology present within the high-profile football boot. Chris decided to shoot the product at high-speed on a Phantom and then seamlessly combine CG elements to aesthetically explain the more surprising characteristics of the Mercurial Vapour.
Share
Short link: http://bit.ly/pGS5sl
  • Nike - Mercurial Vapour
  • Director: Chris Staves
    Production: PostPanic
    Agency: Nike Football Global

    As part of the overall Nike Mercurial Vapour campaign, Nike needed a technical product film for broadcast in-store worldwide to communicate in more detail the actual new technology present within the high-profile football boot. Chris decided to shoot the product at high-speed on a Phantom and then seamlessly combine CG elements to aesthetically explain the more surprising characteristics of the Mercurial Vapour.