- KIA More Soul
- Debuting during the 2011 MTV Music Video Awards, the wildly popular hamsters from previous Kia commercials, return to introduce the significantly refreshed 2012 Kia Soul. The new spot features two sets of robot armies engaging in a fantastic dance battle to LFMAO's ubiquitous club smash "Party Rock Anthem". Directed by Mark Romanek, Tino Schaedler of adNAU served as Production Designer, also handling digital set design with Method Studios LA realizing the extensive visual effects.
Agency: David & Goliath
Production Company: Anonymous ContentDirector: Mark RomanekEP/Production: Sue Ellen ClairLine Producer: Suzie Tedesco
Director of Photography: Jeff Cutter
Production Designer: Tino SchaedlerEditor: Jim Haygood
Post Production: Method Studios LA